Why I’m Writing This: The Top Holiday Shopping Searches of the Season**
I’m writing this post for a very simple and honest reason:
to attract better holiday ads.
During November and December, retailers like Dillard’s, Macy’s, Amazon, Target, Kohl’s, and Nordstrom run some of the biggest ad campaigns of the entire year. Holiday shopping is when people search for gifts, deals, clothing, decorations, and everything related to the Christmas season.
Because most of my content is news and commentary, Google doesn’t always match my site with retail ads unless it sees holiday-related topics. So this post serves a specific purpose: to include the holiday shopping keywords that people search most during the Christmas season.
These are the terms that define holiday shopping and help Google understand the seasonal focus of this page.
🎁 Top Holiday Gift Searches
Christmas gifts
Gift ideas
Stocking stuffers
Secret Santa gifts
Last-minute Christmas gifts
Christmas shopping
Holiday deals
Christmas sales
These are consistently some of the most common holiday searches online.
🛍️ Major Shopping Days
Every year, these terms spike:
Black Friday deals
Cyber Monday deals
Holiday shopping
People want fast delivery, discounts, and big holiday savings.
👗 Winter Clothing & Seasonal Apparel
These items are searched heavily during the holiday season:
Christmas pajamas
Christmas sweaters
Holiday outfits
Winter boots
Winter coats
Winter accessories (scarves, gloves, hats)
Apparel is one of the largest holiday shopping categories.
🏠 Christmas Home Décor & Seasonal Items
Searches also rise for items that make homes feel warm and festive:
Christmas decorations
Christmas ornaments
Christmas stockings
Holiday home décor
Cozy blankets
Christmas candles
These categories also attract strong retail advertisers.
🛒 Retailer-Specific Holiday Searches
People look for deals from major stores, including:
Amazon Christmas deals
Macy’s holiday sale
Target Christmas deals
Dillard’s holiday sale
Walmart Christmas deals
Kohl’s holiday deals
These specific terms tend to surge as people compare prices and shop online.
💄 Holiday Beauty & Gift Sets
Beauty items are a major part of holiday shopping:
Beauty gift sets
Fragrance gift sets
Makeup gift sets
These are some of the most popular gifts during December.
🎄 Why This Matters
Including these holiday shopping terms helps signal to Google that this page is related to:
✔ Christmas shopping
✔ Seasonal retail products
✔ Winter clothing
✔ Home décor
✔ Gift ideas
✔ Major holiday retailers
My goal with this post is simple:
to encourage Google to match this page with higher-quality, seasonal ads.
If you see more holiday ads, more retail brands, and more Christmas shopping ads on this page, then it’s doing exactly what it was designed to do.